Creator Blog
The official YouTube partners and creators blog
Meet Woozybmx, June's YouTube Partner Success Story!
Friday, June 29, 2012
We have loads of partners across Europe that are taking advantage of the YouTube Partner Program, and becoming highly successful on YouTube. We've asked some of these partners to share their experience on YouTube and within the program, and shed light on how to best utilize the platform. This month featured partner is
Woozybmx, please read on for their story and best practices!
Introduction:
Please tell us a bit about yourself. What is your name, your channel name? Where are you from, your fanbase?
Hello my name is Dominik Wrobel. I am an action sports filmmaker and I own and operate the online Bmx video magazine woozybmx.com & the associated channel: youtube.com/woozybmx. The channel features Bmx videos from all over the world.
History:
Please tell us how it all started. How and when did you start creating videos? When did you decide to be active on YouTube and become a partner? What was your first video on YouTube?
When I was in school, me and my friends started filming each other riding bikes. I always edited that footage into little videos. That was about 10 years ago. Back then, we published our videos on VHS tapes. Things kind of progressed naturally and over the years I had the opportunity to film & ride with some of the best Bmx riders in the world, using great camera equipment and travelling a lot. I am really thankful to the people that helped me out and worked with me in the last couple of years. YouTube has been a huge part of this the last couple of years, too. Putting my work online and working with YouTube was a no-brainer.
Channel:
Please explain your channel. What's the story behind your channel? How did you come up with your channel concept?
I have always been preparing the online Bmx video magazine - woozybmx.com - which features bmx videos, photos and news from all over the world. Over the years it has become one of the biggest Bmx websites in the world. Having the associated “woozybmx” YouTube channel is great. It features my work and also contributions from other filmers. Quality is what really matters to us. The feedback we have been getting has been overwhelming lately. Thanks!
YouTube Partnership:
Please share your experience of being a YouTube partner. How has being a YouTube partner helped/changed your business and personal life? Were there any surprises? What are your plans for the future of your channel and YouTube partnership?
Being in a partnership with YouTube has helped me to understand the website way better. Getting advise and ideas from the YouTube staff is always a great thing, too - thanks for that YouTube! My plans for the channel? I have a bunch of film projects in the works. In general I want to produce more awesome content for the channel - focusing on the riders, road trips and interviews. But I am also trying to get some story telling and aesthetic work to the channel. Stuff that is fun and entertaining to watch. Hopefully I can make my dream come true this year and open a small ramp/street/skate park film studio. This idea has been in my head for quite some time and hopefully this can work out this year.... just wait and see!
Success:
How do you define success? How did you become successful on YouTube? What were your goals for your channel, and how did you achieve them? What would you recommend to newbie partners to be successful on YouTube?
Reading all those positive comments and getting feedback from the riders I film with, definitely makes me happy and motivates me to go on. Not too sure what I could recommend to newbie partners? Have fun and don’t be shy to try out whatever comes to your mind, I guess?
Creative inspiration:
Please tell us what inspires you. Do you have a particular creative aesthetic? Are there other YouTube channels you watch, creators you admire?
Inspiration definitely comes from the riders and locations/spots I work with. Being in a city you have never been before. Using the streets as a playground. That is one of the most fun aspects of filming to me. As a counterpart to the urban locations I am also really into artificial setups. Like the film studio I mentioned earlier. Creating a spot, setting up lights, colors, props - building a setup exactly the way you want it to be.
Key Takeaways:
Anything you want the YouTube audience to know about you, your channel, or being a YouTube Partner?
I really appreciate all you guys commenting on the videos! Feel free to ask away. We will try to do our best to answer to each of you. Keep it coming!
WoozyBmx, YouTube Partner, recently watched
"
Bmx Street - Stefan Lantschner Carhartt Video
"
Become a Lean Machine with June’s Rising Partner!
Monday, June 25, 2012
Since YouTube
announced that we are giving more creators the opportunity to become partners, we have seen a flurry of creativity.
We’ve asked some of our new partners to share their experiences
of using our platform and resources to grow their audience, increase views and take their channel
to new heights!
This month, we look at
John & Leon, two creative personal trainers from Norwich, England who really have fun with fitness. Their channel,
TheLeanMachines
,
is all about getting you in shape, while putting a smile on your face.
“We wanted to do something we love & that is changing peoples lives for the better.”
It all started with a creative concept for each video, which they used to create their series of fitness videos. They then took their videos to the next level,
using selected tools from our set of partner resources to optimize them for viewing.
First, they always make sure to regularly upload new videos, so you know you can enjoy a regular dose of health motivation and humor courtesy of them. With all of their videos in one handy
Playlist
, you can also watch all their fitness videos in the correct order,
in order to maximize your workout. And to make sure you never miss a session, they
use
Annotations
to let you get more information while you watch,
and to subscribe to their channel.
They encourage you to give feedback on videos, suggest new ideas, and interact with other viewers as well.
W
ith nearly 12,000 subscribers and tens of thousands of views, they have really created a
fitness community, dedicated to
helping users
achieve
their fitness goals.
When we spoke to
TheLeanMachines
about their YouTube partner experience, they shared some handy tips. First, they say you shouldn’t be worried about making videos if you think there are other videos out there which are devoted to the area you are interested in - just create videos you enjoy making, and put your own spin on it!
“There are so many fitness channels out there, but what we want to do is be more approachable and
a bit more informal - like you are talking to a friend. we wanted everyone else to see you can get your results while having fun and a laugh!”
They also recommend having a unique focus for each video, so you can create a series of videos which complement each other, and
give your channel an inviting and professional feel.
“Each of our videos is normally aimed at a certain issue, like fat burning, so we give you a workout we ourselves would use and know that works. We like to have fun, but we will make sure we smash your fitness goals while laughing on the way!”
To become a YouTube Partner now, visit:
www.youtube.com/partners
, and get ready to take your channel to the next step! For more information on optimizing, visit:
youtube.com/creators
.
The YouTube Team
Virtual meetup on YouTube Analytics and Google +
Thursday, June 7, 2012
Dear Partners, please join us for our virtual meetup on YouTube Analytics and Google +!
This will be a live event on the
YouTube channel
. Many of you have requested information about the new features of YouTube Analytics and Google+ functions - we want to answer your questions and hear all of your feedback.
Our own Ted Hamilton will be leading a discussion on the new functionalities of YouTube Analytics and Google+. You have the opportunity to ask your questions right now
here
. This is a unique opportunity to discover everything about YouTube Analytics. Please submit your questions by Monday 11th of June, and then make sure to tune in to see what Ted Hamilton has to say during the live event.
Date: Tuesday, June 12th, 2012
Time: 3 PM GMT (London)
Web address: Live streaming at
youtube.com/YouTube
We look forward to seeing you on June 12th!
YouTube Partnerships Team
Meet Secretosdechicas, May's YouTube Partner Success Story!
Thursday, May 24, 2012
We have loads of partners across Europe that are taking advantage of the YouTube Partner Program, and becoming highly successful on YouTube. We've asked some of these partners to share their experience on YouTube and within the program, and shed light on how to best utilize the platform. This month featured partner is Secretosdechicas, please read on for their story and best practices!
Introduction:
Please tell us a bit about yourself. What is your name, your channel name? Where are you from, your fanbase?
I’m Patry Jordan from the YouTube channel 'Secretosdechicas', and I’m 28 years old. My main channel is
Secretosdechicas
and I have 3 additional channels:
GymVirtual
,
SecretosdechicasVIP
and
SecretosdechicasVlog
.
I come from Girona, a city in Catalonia, Spain. I studied hair dressing and beauty therapy, and I am a sports instructor at a sports centre here in Girona. My suscribers come from Spain and other Spanish-speaking countries.
History:
Please tell us how it all started. How and when did you start creating videos? When did you decide to be active on YouTube and become a partner? What was your first video on YouTube?
I started my channel more than a year ago with an introductory video and a hairstyling video using curling irons. After a while, I started to think about uploading my first video and starting a new project, although I had no experience.
Channel:
Please explain your channel. What's the story behind your channel? How did you come up with your channel concept?
At first, I wanted to create a website dedicated to sport and beauty, two themes I am passionate about, but this would require investment. So I decided to create a YouTube channel as a starting point, so that I could help others with my tutorials.
YouTube Partnership:
Please share your experience of being a YouTube partner. How has being a YouTube partner helped/changed your business and personal life? Were there any surprises? What are your plans for the future of your channel and YouTube partnership?
It is a hugely rewarding experience because of the positive feedback you get from all your subscribers. The channel has changed my personal life because I have got all friends involved in the project, as I constantly need help. I keep an eye on my channel all week and at weekends as well, so it requires a lot of dedication.
My future plans for the channel are to follow up with the subscribers and my video views. Now I am working on my new website and I hope to continue with as much enthusiasm as I had on the first day of the project.
Success:
How do you define success? How did you become successful on YouTube? What were your goals for your channel, and how did you achieve them? What would you recommend to newbie partners to be successful on YouTube?
I recommend that everyone should pursue their goals,
celebrate their successes and examine how they achieved them.
Success requires hard work.
It is very important to be consistent and keep informed. Constantly learning new things will improve the channel more and more every day.
Creative inspiration:
Please tell us what inspires you. Do you have a particular creative aesthetic? Are there other YouTube channels you watch, creators you admire?
The truth is that I haven’t run out of ideas yet, but I must confess that I have a weakness for channels outside Spain. These are the ones I follow most.
Key Takeaways:
Anything you want the YouTube audience to know about you, your channel, or being a YouTube Partner?
I want my audience to know that I am very grateful for their support, that I live for what I do and that I enjoy it as much as they do.
Secretosdechicas, YouTube Partner, recently watched
"
Katniss' Braid
"
YouTube Merch Store for all partners, now with CafePress
Friday, May 18, 2012
We chock YouTube full of features to help turn your YouTube channel into your dream job, and there’s lots of other good folks out there who have similar goals. Last year we launched the
Merch Store
, teaming up with Amazon, iTunes, Topspin, Songkick and Google Play to help indie musicians on YouTube promote licensed merchandise, music downloads, and concert tickets on their channels.
Selling merch isn’t just for musicians, so starting today the Merch Store will become available to all YouTube partners in
good standing
around the world. We’ve also added another friend from the web for even more great merch—
CafePress
.
Over the next few months, you’ll see a new tab on their channel called “Store,” where you can choose your merch to showcase to fans. You’ll need to have an account with each company to list products on your channel, and clicking on the product will take you to the site where it’s for sale. Here’s what it looks like:
For Merch Store inspiration check out partners like
Pomplamoose
,
Geek & Sundry
and
DeStorm
, and for more information check out our Help Center.
Christian Weitenberner, product manager, recently watched
“
The Flog
”
Meet Rinuszingt, April's YouTube Partner Success Story!
Monday, April 30, 2012
We have loads of partners across Europe that are taking advantage of the YouTube Partner Program, and becoming highly successful on YouTube. We've asked some of these partners to share their experience on YouTube and within the program, and shed light on how to best utilize the platform. This month featured partner is
Rinuszingt
, please read on for their story and best practices!
Introduction:
Please tell us a bit about yourself. What is your name, your channel name? Where are you from, your fanbase?
My name is Rinus Dijkstra, I am a singer from Drachten, in the North of Holland. My channel is called Rinuszingt. Deborah, my girlfriend, is the woman dancing in the latest videos. First, I was only famous in the region where I live, then the entire Dutch population checked my videos, and now I've made a video with Don Diablo & Diplo, so now I'm famous worldwide.
History:
Please tell us how it all started. How and when did you start creating videos? When did you decide to be active on YouTube and become a partner? What was your first video on YouTube?
It all started two years ago. When my song 'Hey Marlous' was popular on YouTube, I became famous. Maybe it was because of the great styling, maybe because of the beautiful lyrics (hey Marlous, I want to shower with you) or maybe because of my great singing skills, but everybody was talking about the video. Just four months ago, I started the 'Rinuszingt' channel. Since YouTube videos are the most important part of my career, I wanted my own channel.
Channel:
Please explain your channel. What's the story behind your channel? How did you come up with your channel concept?
The concept is simple: my own official music videos. Not a concept I had to think about for years. Sometimes, the best things in life are simple.
YouTube Partnership:
Please share your experience of being a YouTube partner. How has being a YouTube partner helped/changed your business and personal life? Were there any surprises? What are your plans for the future of your channel and YouTube partnership?
Being a partner made it easier to regulate the videos. It's really important now that everything is OK. My fans are really waiting for the new videos. My career depends on the YouTube videos.
And the future?
Life is a big surprise to me. Let's make it a YouTube roller coaster.
Success:
How do you define success? How did you become successful on YouTube? What were your goals for your channel, and how did you achieve them? What would you recommend to newbie partners to be successful on YouTube?
Success is waking up smiling every day. I have millions of people watching my YouTube videos. And every morning, the viewing numbers increase. So, cheers!
Being successful is only possible when you stay close to yourself. Show who you really are on YouTube.
Creative inspiration:
Please tell us what inspires you. Do you have a particular creative aesthetic? Are there other YouTube channels you watch, creators you admire?
The creativity is all natural to me. Especially, Deborah's creativity is endless. There's nobody like us.
Key Takeaways:
Anything you want the YouTube audience to know about you, your channel, or being a YouTube Partner?
Always be prepared. We might do something unexpected.
Rinuszingt, YouTube Partner, recently watched
"Het Vliegerlied (Het is weer een mooie Dag)"
Being a YouTube Creator Just Got Even More Rewarding
Thursday, April 12, 2012
[Update: This blog post was updated at 5:20PM on 4/12. Please read more
below
.]
Everyone has a different reason for being on YouTube. Some people want to be stars, others want to share what they know, and others are in the right place at the right time when something beautiful happens. Creativity is ever present and ever growing on YouTube: with more than 60 hours of content uploaded every minute, creators are constantly uploading fresh, innovative content and building audiences of millions around the world.
Back in January, we shared how we’re helping more creators earn money from their videos. Today, we’re expanding this more broadly so that if you’re uploading high quality, original content and monetizing it, you’re eligible for the Partner Program. You can learn more in the
Help Center
.
To further help all Partners in their careers, we’re also increasing the number of initiatives and resources to help all Partners
unlock their creativity and skills, build larger audiences, and earn more revenue
. You can find all of these initiatives and the latest Partner news at the Creator Hub (youtube.com/creators). Some of these initiatives are available in certain countries, but rest assured that we’re actively working to make more of them available in your region.
To help you unlock your creativity and further develop your skills:
Creator Clubs & Meetups: Sign up for a Creator Club to network and collaborate with other creators in your area; discover a Meetup near you, where you can meet YouTube staff and other creators.
YouTube Creator Academy & Next Creator Camps: For more hands-on training, we’ll be offering seats at the YouTube Creator Academy and Next Creator camps. YouTube Creator Academy will focus on video production training. Next Creator programmes will offer the chance to meet other creators, and gain skills to be more successful on YouTube.
Trainings & Updates: Check out our ever-growing collection of tutorials on the Creator Hub. To ensure you’re always informed of the latest updates and happenings in your region, subscribe to the
Creator Blog
.
YouTube Editing Tools
: Whether you’re looking to improve and increase your production quality, or trying to create easy, fun videos, YouTube has a host of new tools to help new creators easily produce high quality videos. You can find most of them in your Video Manager.
To help you build larger and more engaged audiences:
Partner Promotion: Over the next few months, we’ll be rolling out Partner Promotion globally. This means our partners can receive free advertising on the Google Display Network.
Creator Playbook 2: The YouTube Creator Playbook 2 is the latest version of the definitive YouTube audience development guide. Find it at
youtube.com/playbook
. Translated versions will be available in just a few weeks; please check the Creator Hub.
To help you earn revenue from your videos:
TrueView and Other Ad Formats: TrueView is one of many innovative ad formats that can help creators earn more revenue, more deeply engage with their audiences, and provide a better overall experience to viewers. We’ve also improved a host of other monetization features, such as bulk monetization.
YouTube Analytics: YouTube Analytics is a powerful tool to help you build larger audiences and make more money. There have been some feature enhancements made so that more creators can take advantage of its reporting power.
[Update]
We're excited to provide more creators with
the opportunity
to become partners and have access to programs and resources to help them be successful on
YouTube. These programs will be tailored to partners based on their specific needs.
We also recognize that custom thumbnails and banners are sought-after features by many creators. We are working on making these and other features available to more newly-made partners over time, like we have done with long uploads and monetization.
As always, you can stay on top of all creator-related initiatives and news at youtube.com/creators. We’re excited to see your channels continue to evolve as we bring more resources to more creators on YouTube.
Posted by Sara Mormino,
Head of YouTube Content Operations and Next Lab EMEA
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